7×19, Building Remarkable Adventures 1200 627
Customer

Bluestone Resorts

https://www.bluestonewales.com

Project Location

Pembrokeshire, UK

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Bringing Adventure Back to the Ravine

When severe storms caused extensive damage to the woodland surrounding Bluestone Resort’s existing zip wire attraction, it left more than fallen trees in its wake.

A much-loved guest experience had been lost, and with significant areas of woodland requiring clearance, the landscape around the attraction was changed forever.

Faced with the challenge of restoring one of its popular adventure experiences, Bluestone turned to 7×19 to design and deliver a new zip wire experience that would once again allow guests to soar across the resort’s spectacular ravine.

The result is a family-friendly aerial adventure that celebrates the natural landscape, reconnects guests with the outdoors, and restores a key part of Bluestone’s adventure offering.

The Challenge

Bluestone is all about creating memorable experiences for families.

Unlike many adventure destinations, the audience here isn’t just thrill-seekers. It’s families travelling together, often with children experiencing aerial adventure for the very first time.

Following extensive storm damage and woodland clearance, the resort faced the challenge of reimagining a much-loved attraction within a significantly altered environment.

The objective wasn’t simply to replace what had been there before.

The new experience needed to take advantage of the dramatic ravine setting, appeal to a broad range of ages and abilities, and deliver an exciting yet accessible introduction to adventure for younger guests and families.

Adding to the challenge was a demanding programme. The attraction needed to be designed, built and ready to welcome guests in time for the critical May half-term period.

With bookings in place and a fixed opening deadline, there was little room for delay.

Our Solution

Working closely with the Bluestone team, 7×19 designed and delivered a new family-focused zip wire experience that reintroduces adventure to the heart of the resort.

The project included:

  • Design and installation of a new zip wire attraction.
  • A family-friendly rider experience suitable for a broad age range.
  • Launch and landing infrastructure integrated into the natural landscape.
  • Operational systems designed for efficient guest throughput.
  • Careful coordination with resort operations to minimise disruption.
  • A fast-track delivery programme to achieve opening in time for May half-term.
  • Testing, commissioning and staff handover.
  • Future-proofed design considerations to support potential expansion of the attraction.

The result is a zip wire experience that balances excitement with accessibility, allowing more guests to enjoy the thrill of flying across one of Bluestone’s most dramatic natural features.

Designed for Family Adventure

Adventure means different things to different people.

For some guests, this may be their first aerial experience. For others, it’s another exciting activity during their stay at the resort.

The attraction was carefully designed to provide an achievable but memorable experience for a wide range of ages and abilities, creating moments that families can enjoy together.

By balancing height, speed, rider requirements and overall user experience, the new zip wire offers a genuine sense of adventure while remaining approachable for younger participants.

It’s not just about adrenaline.

It’s about creating family memories.

Design, Construction and Delivery

Having worked with Bluestone previously, 7×19 already had a strong understanding of the resort, its guests and its operational requirements.

Construction required close coordination with the Bluestone team to ensure the project could progress efficiently while minimising disruption to the guest experience.

As with many outdoor projects, flexibility proved essential. The pace of the programme, changing site conditions and the realities of working within a live resort environment meant the project team needed to remain agile and solution-focused throughout delivery.

Through strong collaboration between Bluestone, suppliers and the wider project team, the attraction was successfully completed and opened in time for one of the resort’s busiest holiday periods.

Looking to the Future

While the immediate focus was restoring a popular attraction following storm damage, the project also creates exciting opportunities for the future.

The dramatic ravine setting offers significant potential for further aerial adventure experiences, and the new installation has been delivered with future development opportunities in mind.

As Bluestone continues to evolve its activity offering, there is potential for additional zip wire experiences that could allow guests to journey through the landscape in new and immersive ways.

For now, though, the priority was simple.

Getting guests back in the air.

Restoring a Guest Favourite

While the project involved significant planning, design and logistical considerations, the outcome is refreshingly straightforward.

Adventure is back.

Guests can once again experience the thrill of flying through the resort’s woodland landscape, reconnecting with one of Bluestone’s most popular outdoor experiences.

By responding quickly to the challenges created by storm damage, Bluestone has not only restored a valued attraction but also created a platform for future growth and continued investment in its adventure offering.

Project Highlights

Client: Bluestone Resort
Location: Pembrokeshire, Wales
Sector: Resort & Leisure
Scope: Design, Build & Commissioning

Features

  • Family-Friendly Zip Wire Experience
  • Ravine Crossing
  • Launch & Landing Infrastructure
  • Operationally Integrated Design
  • Fast-Track Delivery Programme
  • Open for May Half-Term
  • Future Expansion Potential

Why This Project Matters

Not every successful project is about creating something entirely new.

Sometimes it’s about responding to change, solving problems and helping a client bring back an experience their guests genuinely love.

The Bluestone Zip Wire project demonstrates how practical design, collaborative working and efficient delivery can turn a challenging situation into an opportunity. By reimagining the attraction for a changed landscape and a family-focused audience, Bluestone has restored a key part of its adventure offering while creating a platform for future growth.

And just in time for the start of the season.

Feedback on project completion;

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